Accelerate your
marketing

Experience The Engine that drives marketing
for more than 85,000 locations.

Accelerate your
marketing.

Experience The Engine that drives marketing
for more than 54,000 locations.

Accelerate your marketing

Experience The Engine that drives marketing for more than 85,000 locations.

PSweb_Tech_TheEngine-logo-01

The Engine optimizes and automates extremely complex marketing processes, giving you the power to flex your strategic muscles, control your budget and eliminate administrative chaos.

Tech1

Dynamic Promo Planning Ecosystem

Watch your marketing strategy come to life by defining your promotion and capturing input and buy-in from internal and external stakeholders. The Engine automates the process of determining where, when and how all marketing communications will be executed based on your unique business rules.

Tech-2

React to Changes with Finesse

Change is inevitable. Your success or failure is defined by your ability to react to changes without compromising the quality of your marketing strategy. Because your promotion is managed in a dynamic system that is fully integrated with all vital inputs and stakeholders, you will be able to react to changes with speed and ease.

tech-3

Trust a Single Source for Your Data

The Engine maintains data from a myriad of sources (via API and FTP) and keeps all other systems and stakeholders updated in real-time. This single source of data drives all of the modules within The Engine to ensure your promotions and programs are updated dynamically.

tech-4

Protect Your
Brand

There is a fine balancing act between empowering stakeholders (i.e. franchisees, territory managers, store managers, etc.) and ensuring marketing tactics align with your brand and promotional strategy. Every module within The Engine has extensive administrative control options. As your business evolves, The Engine is designed to scale with you.

Product Modules

PSweb_Tech_Modules_icon-01

Promo Architect

Execute hyper-targeted promotions with astounding speed and precision. Promo Architect calculates and generates promo logic including offers, price points, marketing channels, store profiles, business rules, franchisee enrollments, site-specific plan-o-grams, internal billing, etc.

PSweb_Tech_Modules_icon-02

Menu Boards

Customize each menu board to the restaurant level with ease and control. This content management system supports digital and static menu boards and is designed for brands with franchised and/or company owned locations.

PSweb_Tech_Modules_icon-03

Profile Builder

This dynamic database is the driving force behind The Engine’s ability to deliver hyper-targeted marketing. Your team has flexibility to collect, track, manage and distribute store-level data like consumer demographics, competition, ordinances and signage real estate.

PSweb_Tech_Modules_icon-04

Marketing Shop

Allow franchisees and field marketing teams to manage their local area marketing while you control your brand and budget. This multi-location shopping platform delivers inventoried and customizable, on-demand marketing materials.

PSweb_Tech_Modules_icon-05

New Store Automator

Take the headache and risk out of supporting new, re-imaged, off-line and storm damaged stores by configuring and scheduling profile driven marketing kits.

PSweb_Tech_Modules_icon-06

The Repository

Preserve and manage digital assets with this cloud-based solution that enables easy search and share, while controlling user permissions and asset availability.

Scroll to Top